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Create A Great Throughline For Your Book

The Bard Press EssaysWeek 4 – February 25, 2021 I just got done reading Adam Davidson’s book The Passion Economy. The book focuses on innovative businesses who are defying the odds and making their businesses more relevant than ever in a competitive, global economy. In the book, there are some incredible examples and he describes […]

Written by Todd Sattersten on February 25, 2021
Filed Under: Essays

Full Shelf – Page Fifteen

There are so many links I come across and there is not enough time to write longer posts about all of them. Borrowing an idea from Ben Dowdy and his Misfill feature at The Pen Addict, I have started sharing these links in a blog post with a short description about why each article is interesting […]

Written by Todd Sattersten on February 21, 2021
Filed Under: Full Shelf

The Secrets To Great Book Titles

The Bard Press EssaysWeek 3 – February 18, 2021 Last week, an author I know who is working on a book sent me the title and book description for his project: The Doer-Leader Dilemma: A Trail Guide Companies need their best people to grow into leaders. At the same time, no company can afford to lose […]

Written by Todd Sattersten on February 18, 2021
Filed Under: Essays

The Few, The Many, and the Reality of Power Laws

The Bard Press EssaysWeek 2 – February 10, 2021 Whenever I get excited about book publishing, I inevitably end up ranting about power laws. Of course, this is made worse by the fact that few have ever heard of the power laws. So, heads around me start to nod like a class full of students […]

Written by Todd Sattersten on February 10, 2021
Filed Under: Essays

What Can Bestselling Books Teach Authors and Their Publishers?

The Bard Press Essays Week 1 – Feb 3, 2021 I have been wondering for years what is different about bestselling books. There are so many factors that affect the overall success of a book. Many of those factors we can’t control, but there might be just as many factors that we decide upon early when […]

Written by Todd Sattersten on February 3, 2021
Filed Under: Essays

Full Shelf – Page Fourteen

There are so many links I come across and there is not enough time to write longer posts about all of them. Borrowing an idea from Ben Dowdy and his Misfill feature at The Pen Addict, I have started sharing these links in a blog post with a short description about why each article is interesting […]

Written by Marissa Graf on January 31, 2021
Filed Under: Full Shelf

What it’s like to be an intern at Bard Press

This January I had the opportunity to participate in a short online internship with Bard Press. Although I worked with Todd Sattersten, the publisher, for just under a month, I was surprised by how much I learned in that short amount of time. So, I wanted to write a blog post about my experience with […]

Written by Marissa Graf on January 28, 2021
Filed Under: Posts

Full Shelf – Page Thirteen

There are so many links I come across and there is not enough time to write longer posts about all of them. Borrowing an idea from Ben Dowdy and his Misfill feature at The Pen Addict, I have started sharing these links in a blog post with a short description about why each article is interesting […]

Written by Todd Sattersten on January 19, 2021
Filed Under: Full Shelf

2020: The Year In Review

I wanted to end the year with a final post that pulls together everything we saw in 2020. Sales With one week left to report, Bookscan says business book sales are down 11.5%, compared with 2019. This gap had been much wider in the spring and summer months, but the fall and holiday seasons have […]

Written by Todd Sattersten on December 30, 2020
Filed Under: Essays

The Best Business Books of 2020

As we reach the year’s end, I wanted to share the best business books of 2020. I have been creating year end business book lists for over 15 years and I have used many different methods. Some years, it was just my favorites. When I worked at 800-CEO-READ (now Porchlight Books), we created an official […]

Written by Todd Sattersten on December 24, 2020
Filed Under: Book Reviews, Essays

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