In June, I wrote a post on my personal blog about the underrepresentation of Black authors in the world of business books. My main points were: Do you own a business book written by a Black author? Opportunity through expertise and popularity creates the platform for successful books. With only four black CEOs in the […]
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Full Shelf – Page Six
We are doing a special edition of Full Shelf this week. I had the wonderful opportunity to attend Keller-Williams’ MegaCamp 2020 event this week. They gathered over 35,000 real estate agents from all over the world. At Bard Press, we have been fortunate to work with them on The ONE Thing and I have always […]
Announcements from Bard Press
Ray and I have been working on transitions at Bard Press for over a year and a half and we realized we hadn’t made any official announcements. So, we are doing that today. Founder Ray Bard Retires after 25 Years at Bard Press, Todd Sattersten Takes Publisher Role After 25 years, Ray Bard retires as […]
Full Shelf – Page Five
There are so many links I come across and there is not enough time to write longer posts about all of them. Borrowing an idea from Ben Dowdy and his Misfill feature at The Pen Addict, I have started sharing these links in a blog post with a short description about why each article is […]
New and Notable – 9/11/20
Every week, I find myself sending a variety of short notes with news and insights from the world of business book publishing. These notes go to authors, friends and colleagues who might benefit. Not quite the depth of one of my research reports, but much of this is little things that aren’t really reported in […]
The Authors I Like
I like writers. They know how to work with words on the page. The real magic in most books isn’t what the author says, but rather, how they say it. Voice is one of those qualities that can make a book unique from others on a crowded bookstore shelf. Description of a scene can draw […]
Full Shelf – Page Four
There are so many links I come across and there is not enough time to write longer posts about all of them. Borrowing an idea from Ben Dowdy and his Misfill feature at The Pen Addict, I have started sharing these links in a blog post with a short description about why each article is […]
Assorted Thoughts on Recommendations
The recommendation is ultimate currency. Sales at movie theaters, restaurants, hair salons and bookstores are all driven by one person telling another about something. The recommendation might be “Wow, doesn’t that look cool?” or “Oh my god, you have to try/see/read this?” Book publishers can help people who want to recommend their books. The best […]
How To Build An Author Platform in 743 Steps
Step 1: Write something that matters to someone. Most of you know what that means because you have read beautiful, insightful, heart-breaking, hopeful books. Those tomes are on your bookshelves and in your devices. You wish you could read those books again for the first time to feel what you felt. You adore the audio […]
Full Shelf – Page Three
There are so many links I come across and there is not enough time to write longer posts about all of them. Borrowing an idea from Ben Dowdy and his Misfill feature at The Pen Addict, I have started sharing these links in a blog post with a short description about why each article is […]
