Ray and I have been working on transitions at Bard Press for over a year and a half and we realized we hadn’t made any official announcements.
So, we are doing that today.
Founder Ray Bard Retires after 25 Years at Bard Press, Todd Sattersten Takes Publisher Role
- After 25 years, Ray Bard retires as publisher of Bard Press, the business and self-help book publishing company he founded in 1995.
- Todd Sattersten, former president of 800-CEO-READ and co-author of The 100 Best Business Books of All Time, takes the position of Publisher at Bard Press.
During Bard’s tenure, Bard Press, known for business and self-help titles, published 32 books with 18 titles becoming national bestsellers. Two books sold more than two million copies worldwide — The ONE Thing: The Surprising Truth Behind Extraordinary Results by Gary Keller and Jay Papasan and The Little Red Book of Selling by Jeffrey Gitomer.
“I feel incredibly lucky to have worked on so many great books with incredible authors,” Bard said. “I am also very fortunate to have the success we had at Bard Press.”
Sattersten joined Bard Press in January 2019 as deputy publisher and published his first book with Bard Press in June 2019. The Gift of Struggle, written by Bobby Hererra, became a national bestseller and won four book awards. Before joining Bard Press, Sattersten worked as general manager at IT Revolution, where he helped build a publishing imprint and international events company. The Phoenix Project was the launch title for the imprint and has gone on to sell more than 500,000 copies.
“I feel pretty lucky too,” Sattersten said. “Ray and I have worked together informally for over ten years. We have worked with the same distribution company, National Book Network. Taking the helm at Bard Press lets me continue to contribute to the world of business books.”
“There is no better person to assume the role of publisher,” Bard added. “It’s with high confidence and trust, in both competence and character, that I hand over the next 25 years to Todd.”
Bard Press will move its base of operations to Portland, Oregon, where Sattersten lives.
For more information about this announcement, contact Todd Sattersten at 503-616-3092 or [email protected] You can also visit the Bard Press website at www.bardpress.com.